There are many factors to consider for investment in Naughty Castle. With the improvement of living standards and quality, children’s entertainment has become a hot investment opportunity. Children’s entertainment includes many projects such as trampolines, adventure parks, children’s theme parks, Naughty Castle, outdoor children’s parks, and career experiences. Amongst the various projects, indoor projects have more advantages because they are not affected by weather conditions and do not hinder operations. After comprehensive comparison, Naughty Castle has emerged as a top choice due to its soft furnishings in all indoor equipment, suitable for children aged 0-12 to play, resulting in a large target audience that can offer up to ten years of entertainment experience and higher investment returns.
Factors for consideration when investing in Naughty Castle:
- A good location is crucial for investment in Naughty Castle, with convenient transportation and favorable location bringing considerable customer traffic. Although a good location does not necessarily mean higher profits, a bad location will undoubtedly not yield any profits.
- The investment in Naughty Castle needs to consider the consumer’s level of spending as it requires a large investment of manpower, finances, and resources for design and production. Strict requirements in raw material selection also lead to higher costs, resulting in ticket prices that cannot be afforded by low-income groups. Hence, investing in Naughty Castle must not be in poor and remote areas but recommended in third or fourth-tier cities.
- Conduct thorough market research to avoid competition and customer diversion, especially if competition already exists in the same area, other children’s entertainment programs should be considered to avoid overlap.
- Consider the targeted customer group, as Naughty Castle is designed for children under 12 years of age and requires the presence of accompanying adults, making it ideal for investment in places where parents frequently visit.
